By Chris Christoff, co-founder of MonsterInsights, the leading WordPress plug-in for Google Analytics.
Your résumé is vital to the success of your career. There’s no way around it; when your résumé is created with care, you’ll have an easier time finding a job that fits your needs from a financial and self-growth standpoint.
Many people think that the old way of building a job résumé is still just as valid as it was decades ago. The truth is, things have changed a lot throughout the years. Employers now have the power of the internet to search for applicants in seconds, and with over 4.66 billion internet users worldwide, competition is fierce.
Today we will look at three tips you should keep in mind when creating your résumé and sharing it on digital job boards.
Let’s dive in!
1. Trim Unnecessary Information
First, you should eliminate unnecessary information from your résumé. In college and throughout high school, we were told that every good résumé needs to start with an objective. The purpose of this section is to show potential employers what we want from our lives so they can judge whether our goals align with their own. The reality is the objective section of your résumé is likely causing employers to skip over your application.
Employers today know that countless people have the exact same objective, rendering this piece of information obsolete. Instead of adding filler content to your résumé, use this opportunity to display your relevant job skills.
You should also consider removing your accolades if they are technologically outdated. For instance, an IT specialist will not find it impressive that you’re a master of Windows 2000. Your skills must be relevant to the job and current technology.
2. Invest In Online Courses
While we are on the topic of skills, let’s talk about the importance of taking classes and earning certifications. There are plenty of online courses available that can help you develop your skills as a professional. Research your industry and find courses that interest you and are relevant to your field.
Online classes can help you sharpen your skills and write a killer résumé. If an employer is thinking about hiring you, seeing that you are certified in a topic relevant to the job can seal the deal.
For instance, if you wanted to hire a social media specialist for your online business and 100 people applied, you would likely instantly remove the people who are not certified. Employers will filter potential hires based on their experience, so additional training and certifications will make you stand out from everyone else.
3. Use Keywords For Visibility
When you think of keywords, you probably think of search engine optimization (SEO) for a blog or business. It might surprise you to learn that using the right keywords in your application can improve your chances of landing a job.
In most cases, businesses post their listing to online job boards where participants can apply when they are ready. Employers can search through applications and filter candidates who haven’t yet applied on job board hubs.
Adding the right keywords to your profile and résumé can instantly improve your market visibility. In other words, if someone needs to find an employee and searches the database, they may come across your profile because you used the right language in the résumé you uploaded.
I suggest including words or phrases that are relevant to your industry throughout the job listing. If you’re looking for a job as a writer, you’ll want to include plenty of relevant primary and secondary keywords about writing. This slight adjustment could put you in a position where employers are coming to you instead of the other way around.
Back To You
These three tips will not guarantee you a job, but they will give you an edge in a competitive market jam-packed with qualified candidates. As your career grows, don’t forget to make changes to your skills, add certifications and update your references. When you’re done, you’ll have established yourself as an experienced, educated and qualified candidate.
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